A Weekly Series by Teresa Morrow of Key Business Partners, LLC
Iâm Teresa Morrow, Founder of Key Business Partners, LLC and I work with authors & writers to help them with their book promotion and social media marketing. As part of my job I read a lot of books (I love to read anyway!).
The books in the Book List Series will cover a range of topics such as social media, product development, marketing, blogging, business, organization, career building, finance, networking, writing, self development, and inspiration.
’42 Rules for Driving Success with Books’ by Mitchell Levy
“I always say that in order to achieve success you must first build visibility and then credibility; only then can you move forward into profitability. In ’42 Rules for Driving Success with Books,’ Mitchell Levy explains how becoming a published author is the ultimate way to build visibility and credibility by branding yourself as an expert which will inevitably build your business. Simply put, this book is an essential read for anyone wishing to attain a higher degree of success.”
Ivan Misner, NY Times Bestselling author and Founder of BNI
About the Book*:
This book will help you appreciate the ease of creation and the depth of value a book (or series of books) can create for your business. Whether the author writes the book themselves, had their clients/partners provide content, or had it ghostwritten, you will be informed and inspired by the stories and lessons of others’ successes with books.
The authors in this book wrote content that allowed them to demonstrate innovation, share their marketing strategy, improve client retention, and share tricks and techniques on using a tool or service. The fact that they put this content in a book gave their ideas weight and increased their credibility and reputation. Having the books show up on Amazon, BN.com and other bookstores as well as personally delivering their books to clients/prospects really helped to drive the impact of their message.
If you are a CEO, CMO, evangelist or someone in your company that needs to demonstrate thought leadership, drive lead generation, and increase revenue, this book is an invaluable read as it will help you catapult your success.
Mitchell Levy, CEO, Happy AboutÂ®, is a strategist, educator and prognosticator helping companies succeed by putting tools in the hands of corporations and individuals to allow them to create their own success. He is a frequent media guest and a popular speaker, lecturing on business and management issues throughout the U.S. and around the world. He has started 13 companies/joint ventures since 1997 and has provided strategic consulting to over 100 companies.
Books are his latest and most powerful toolset. He has written 8 business books, and through Happy About has published over 50 titles. He has helped his authors generate leads, procure speaking engagements, be written up in major newspapers and magazines, be asked to host programs for major TV networks and double their annual income, and in one case quadruple it. There is no doubt that books work.
You can purchase a copy of ’42 Rules for Driving Success with Books’ online at Amazon or on the 42 Rules site. *this information came from Amazon.
Next, I would like to introduce you to another book on the business book list on Amazon and on my reading list: ‘The Money Class’.
The Money Class: Learn to Create your New American Dream by Suze Orman
This book has come out today, March 8th on the business top 100 list on Amazon. I enjoy Suze’s no nonsense, straight forward approach to helping people with their finances. Most of our conversations, whether in business or personal revolves around money. In this economical stage (which is ever changing) it is good to have someone who gives it to you straight.
Suze Orman, the woman millions of Americans have turned to for financial advice, says itâs time for a serious reconsideration of the American Dreamâwhat promise it still holds, what aspects are in need of revision, and how it must be refashioned to fit our lives so that we can once again have faith that our hard work will pay off and that a secure and hopeful future is within our reach.
In nine electrifying chapters, Orman delivers a master class on personal finance for this pivotal moment in time. She addresses every aspect of the American Dreamâhome, family, career, retirement. She teaches us that in order to create lasting security we must learn to stand in our truth. We must recognize, embrace, and be honest about what is real for us today and allow that understanding to inform the choices we make. The New American Dream is not the things we accumulate, says Orman, but the confidence that comes from knowing that which weâve worked so hard for cannot be taken away from us. In THE MONEY CLASS, Orman teaches us how to take control over our presentâright here, right nowâin order to build the future of our dreams.
Whether navigating the complicated mix of money and family, offering the most comprehensive retirement resource available today, or delivering a bracing dose of reality when it comes to recalibrating our expectations and our goals, Orman educates us with her signature no-nonsense approach and laser-like clarity. She empowers us to live a life of integrity and honesty that will create an enduring legacy for future generationsâa New American Dream that lies in truth, security, financial freedom, and peace of mind.
Suze Orman is a two-time Emmy Awardâwinning television host, #1 New York Times bestselling author, magazine and online columnist, writer/producer, and one of the top motivational speakers in the world today.
Orman has written eight consecutive New York Times bestsellers and has written, co-produced, and hosted seven PBS specials based on her books. She is the seven-time Gracie Awardâwinning host of the Suze Orman Show, which airs on CNBC, and of the forthcoming Money Class on OWN: The Oprah Winfrey Network. She is also a contributing editor to O: The Oprah Magazine.
Twice named one of the âTime 100,â Time magazineâs list of the worldâs most influential people, and named by Forbes as one of the 100 most powerful women, Orman was the recipient of the National Equality Award from the Human Rights Campaign. In 2009 she received an honorary doctor of humane letters degree from the University of Illinois at Urbana-Champaign and in 2010 she received an honorary doctor of commercial science from Bentley University.
Orman, a Certified Financial Plannerâ¢ professional, directed the Suze Orman Financial Group from 1987 to 1997, served as Vice PresidentâInvestments for Prudential Bache Securities from 1983 to 1987, and was an account executive at Merrill Lynch from 1980 to 1983. Prior to that, she worked as a waitress at the Buttercup Bakery in Berkeley, California, from 1973 to 1980.
*courtesy of book website and Amazon
You can purchase a copy of ‘The Money Class’ at Amazon.