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Audience Is Everything – Do You Know Your Audience as Well as You Know Yourself?

July 27, 2020 by Henry Collins

Audience Is Everything – Do You Know Your Audience as Well as You Know Yourself?

Content Isn’t Audience, But You Knew That When I gave a keynote at the EdNet conference, where I met with many old and new friends in the business of publishing. I ended up in the most interesting … [Read more...]

Filed Under: Audience, Successful Blog

Critical Skill 5A: 3 Parts of Spectacular Ideas

July 27, 2020 by Henry Collins

Originality When I compiled this list of ten critical skills, it was an original list — the list came from my head not from the Internet, not from some book. I’ve done continuous work on thinking … [Read more...]

Filed Under: Idea Bank, Outside the Box, Personal Branding, Strategy/Analysis, Successful Blog, Writing

SEO–The Value of Outlinks to MY Blog

July 27, 2020 by Henry Collins

It started in the most natural way, someone read a post of mine and wrote one in response. I liked the response and respected the blog that it came from. I wanted my readers to know about it. It … [Read more...]

Filed Under: Audience, Links, Marketing /Sales / Social Media, SEO, Successful Blog

The Mic Is On: Happy Birthday to SOBs Everywhere!

July 27, 2020 by Henry Collins

It’s Like Open Mic Only Different Here’s how it works. It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE … [Read more...]

Filed Under: Blog Comments, Community, Links, Marketing /Sales / Social Media, SOB Business, Successful Blog

Trust Agents and a Last Laugh of Visible Joy!

July 27, 2020 by Henry Collins

Trust Agents and a Last Laugh of Visible Joy!

Go Get Yours Now! Early this year I wrote Cool Kids, Granny Dresses, and Back Channel Intercoms: How Do You Trust People You Can’t See? It was the humiliating tale of something that … [Read more...]

Filed Under: Business Book, Community, Successful Blog

Crowdsourcing the SOBCon Secret Project

July 27, 2020 by Henry Collins

I have been looking at this for hours: Mike Rodhe made these sketchnotes at SXSW last week and they are fantastic. I have been thinking about doing something like this for SOBCon because I am a big … [Read more...]

Filed Under: Attendees

The Mic Is On in Margaritaville!

July 27, 2020 by Henry Collins

It’s Like Open Mic Only Different Here’s how it works. It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE … [Read more...]

Filed Under: Blog Comments, Community, Marketing /Sales / Social Media, SOB Business, Successful Blog

9 + 1 Things Every Reader Wants from a Writer

July 27, 2020 by Henry Collins

Where to Start It can seem complicated to write for a readership that includes beginners to experts. I’ve done it for over two decades. It can seem like there’s too much to consider to meet them … [Read more...]

Filed Under: Audience, Blog Basics, Successful Blog, Writing

Social Media Book List: iPad Means Business and Content Rules

July 27, 2020 by Henry Collins

A Weekly Series by Teresa Morrow of Key Business Partners, LLC I’m Teresa Morrow, Founder of Key Business Partners, LLC and I work with authors & writers to help them with their book promotion … [Read more...]

Filed Under: Business Book, Business Life, Successful Blog

Tuesday after 7 Chicago Time

July 27, 2020 by Henry Collins

Tuesday Open Comment Night YES, the mike will be open again tonight. So start collecting your thoughts. Remember, you get to bring what you want to talk about. The rules are simple — be nice. We … [Read more...]

Filed Under: Blog Comments, Community, Outside the Box, Successful Blog

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