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20 Blog Promotion Guides to Inform Your Strategy

July 27, 2020 by Sophie Turner

Strategy Strategy, a solid plan that moves to a completed vision, doesn’t come on it’s own. Some folks appear to do it naturally. The part that is natural is that they are big picture thinkers. The … [Read more...]

Filed Under: Marketing /Sales / Social Media, Strategy/Analysis, Successful Blog

20 Outstanding Links to Answer “What Do You Do?”

July 27, 2020 by Sophie Turner

20 Outstanding Links to Answer "What Do You Do?"

That Intriguing Answer Answering the simple question “What do you do?” can be stressful. If we’re not prepared we can offer all of the wrong details of our lives. Actually sometimes, we can offer … [Read more...]

Filed Under: Marketing /Sales / Social Media, Successful Blog

2:00 – Andy Sernovitz on Amazing Word of Mouth for Your Blog

July 27, 2020 by Sophie Turner

The theme of SOBCon09 is the ROI of Relationships. Relationships with customers, employees, colleagues, coworkers, builders, contractors, developers, and CUSTOMERS — in the form of readers, buyers, … [Read more...]

Filed Under: Marketing /Sales / Social Media, Successful Blog

Words We Search with, Words We Sell with

July 27, 2020 by Sophie Turner

When Words Fuel the Internet Words are the fuel of the Internet. We type the name or description of a product, service, or topic into a search engine, and the search engine takes us to it. With luck … [Read more...]

Filed Under: Business Book, Customer Think, Marketing /Sales / Social Media, Successful Blog

Bloggy Book Title Discussion 7

July 27, 2020 by Sophie Turner

For those who come looking for a short, thoughtful read, a blogging life discussion, or a way to gradually ease back into the week, tonight I offer a Blogging Question. This one’s for fun. Here you … [Read more...]

Filed Under: Bloggy Questions, Business Life, Community, Successful Blog

The Ideal Customer Test

July 27, 2020 by Sophie Turner

The Ideal Customer Test

Pick One Who is your customer? Before you answer, if you are going to say “small business owners,” STOP. You can’t build a business foundation trying to read 25 million minds at once. Small … [Read more...]

Filed Under: Customer Think, Inside-Out Thinking, Successful Blog

Bloggy Life Question 6

July 27, 2020 by Sophie Turner

For those who come looking for a short, thoughtful read, a blogging life discussion, or a way to gradually ease back into the week, I USUALLY offer a Blogging Hypothetical Question. This one’s for … [Read more...]

Filed Under: Bloggy Questions, Community, Successful Blog

More Blog Designs to Discuss

July 27, 2020 by Sophie Turner

Successful bloggers are constantly trading ideas and talking about things. Remember tonight is Tuesday Night Successful Blog Design Discussion Night. Here are some more blog designs you might check … [Read more...]

Filed Under: Blog Review, Community, Design, Successful Blog

21 Tweeters and What’s Wrong with Viral Marketing

July 27, 2020 by Sophie Turner

21 Tweeters and What’s Wrong with Viral Marketing

Last week, I was invited to speak at an interdepartmental off-site. People from product, IT, marketing, sales, research, design, and PR were involved. The SVP who designed the event set up the room in … [Read more...]

Filed Under: Marketing /Sales / Social Media, Successful Blog

More Stars to Shine at SOBCon09!!

July 27, 2020 by Sophie Turner

I’m over the top excited about SOBCon09! SOBCon09 32 Days Away!  Can’t wait to see you again! Look Who Else Is Bringing Their Brains to SOBCon09!! We’ve added a keynote panel on Saturday. … [Read more...]

Filed Under: Announcements

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