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The Sidebar Is How Readers Know Things

July 27, 2020 by Sophie Turner

Brian Shih of Brian Shih.com offers suggestions for Improving sidebar usability in his post on blog sidebar design. Who wants to read about sidebars? Think of your sidebar as a reader does, and … [Read more...]

Filed Under: Audience, Blog Review, Successful Blog

Blog Design Checklist

July 27, 2020 by Oliver Bennett

A successful blogger is always asking the question, How does this serve my readers? To many of us design is the fun and “creative” part of building our blog, talking and tweaking design can take up … [Read more...]

Filed Under: Audience, Blog Review, Checklists, Design, Successful Blog

How to Gain Influence and Earn Trust – 3 Things to Be First

July 27, 2020 by Henry Collins

How to Gain Influence and Earn Trust – 3 Things to Be First

Influence and Trust Two relationship words — influence and trust — can be found throughout this social business culture. Those of us who authentically enjoy the influence of high-trust … [Read more...]

Filed Under: Audience, Community, Successful Blog

Think Before You Intra-link

July 27, 2020 by Henry Collins

You show your CD collection to a friend. She mentions that a certain CD is her favorite. You say, “If you like that, you ought to hear this. . . . ” It’s the same when you’re writing a post, and you … [Read more...]

Filed Under: Audience, Links, SEO, Successful Blog

Blog Hooks that Bring Readers Back

July 27, 2020 by Henry Collins

Since this is Building Readership Week at Successful Blog, I have to share this with you. Some posts are a 10 out of 10. Darren Rowse’s post Blog Hooks – Elements that Draw Readers Back is one of … [Read more...]

Filed Under: Audience, Blog Review, Content, Marketing /Sales / Social Media, Successful Blog, Writing

Think Before You Link

July 27, 2020 by Henry Collins

Good friends come to town. You want to show them around. There are so many options, but they have limited time. You consider your choices before making them. Only the best sights for your … [Read more...]

Filed Under: Audience, Links, SEO, Strategy/Analysis, Successful Blog

Blogging Tips: Finding Your Voice

July 27, 2020 by Liz

Blogging Tips: Finding Your Voice

How to blog series by Rob Pell Why Is Finding Your Voice Important? If you’re just starting out, it’s difficult to know how to address your audience. From the first instance, that audience … [Read more...]

Filed Under: Audience, Blog Basics, Successful Blog

Metrics: Who Are We and How Are We Feeling?

July 27, 2020 by Liz

Information as Art: A New Look at Stats In August of 2005, the We Feel Fine project began harvesting data from weblogs. In this metrics of feelings, the system scans the Internet every few minutes for … [Read more...]

Filed Under: Audience, Successful Blog, Tech/Stats

Titles that Grab Readers

July 27, 2020 by Liz

The best marketer I ever worked for swore by this rule: Call it what it is. They can’t read your mind. The following three titles all describe the same posting. Which title would draw the most … [Read more...]

Filed Under: Audience, Marketing /Sales / Social Media, SEO, Strategy/Analysis, Successful Blog

Building Readership Week

July 27, 2020 by Liz

This is Building Readership Week at Successful Blog–and next week too, if there’s still more to talk about. We’ll be looking at how we help readers find us and how we keep them engaged and … [Read more...]

Filed Under: Audience, Marketing /Sales / Social Media, Strategy/Analysis, Successful Blog

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