Look what David Armano has noticed something about business and blogging. Click his logo to take a look at what he said yesterday.
I agree.
In fact, as a web publisher who blogs, I inviteyou to consider this question posed by Robert Hruzek: How Has Blogging Changed You?
I’ll start. My answer’s in the comments.
–ME “Liz” Strauss
Check out the Work with Liz!! page in the sidebar.
Artists, mortgage brokers and business coaches were among the attendees from all over North America who converged at the O’Hare Sofitel for a weekend workshop devoted to “successful and outstanding blogging (SOB).”
Successful blogging, according to one speaker, means putting a fork in the term itself. “It is a brand that has a lot of baggage,” said David Armano, an executive with advertising agency Digitas and publisher of Logic + Emotion. “Blogging is a commodity that anyone can do. Don’t be a blogger, be a conversation architect.”
Read the whole feature by Brad Spirrison in today’s Chicago Sun Times by clicking the logo.
It’s about blogging and real life.
–ME “Liz” Strauss
In the May 08 issue of his column, Nussbaum on Design, Bruce Nussbaum shines the light on SOBCon and David Armano.
Blog conferences are proliferating and I think it’s because people are discovering that blogging–blogging with a purpose– is harder than it appears. This is a lesson that I’m discovering as I meander into the blogopshere. If you want to influence an audience, you actually have to know how.
And there is no better teacher of these skills than David Armano over at Logic + Emotion. David is talking this Saturday at SOBCon07 (who makes this stuff up?) about taking blogs to the next level.
The writer in me really likes this quote:
“If you want to influence an audience, you actually have to know how.”
Powerful statment, but then, the simple truth usually is.
Thank you, Bruce Nussbaum.
The Doobie Brothers would be singing
–ME”Liz” Strauss
MAY 11&12 — Why SOBCon not that Other One. Click the button to register now. 
We offer the best in thinking–articles on the business of blogging written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.
Problogger is showing us how to make things happen.
SuccessCreeations stirs a discussion about Princes of Execution and Visionaries.
Brain Based Biz has jumped in with Both Feet.
Logic+Emotion prefers conversation to webinar format and explains why.
Success Begins Today shows us how to make true change happen.
The carnival’s in town over at Working at Home on the Internet.
Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.
Have a great weekend!
–ME “Liz” Strauss
It’s been only a month since we announced SOBCon 07 and so much has happened!
We’re letting folks know that this is a carefully-crafted, attendee centered, content-rich event. Folks are finding out that it’s going to be a quality experience in which the audience will have an active role as a partipicant.
That’s why when Drew McLellan suggested this idea, so in keeping with the conference, we just HAD to do it!
I’ll let Drew tell you about it.
Hey all,
You give a little. You get a little. Thatââ¬â¢s the balance of a good relationship.
It shouldnââ¬â¢t surprise you at all that this same balance would be adopted by a conference focused on taking your blog to the next level by building stronger and more valuable relationships.
Unlike a typical conference where the speakers are the only ones who get to share, at SOBCon weââ¬â¢re turning that notion upside down.
Each and every participant is invited to bring something theyââ¬â¢ve created ââ¬â a book, a white paper, a podcast series, a visual tool ââ¬â you name it for every single attendee and speaker.
Imagine leaving the conference with a bag filled with knowledge, insights, laughter and inspiration.
And even better; imagine every SOBCon attendee learning more about your blog and passion, and being touched by your work.
There are only a few rules:
Register today so you can get a little. And get a little LOT!!!
Drew,
Drew’s Marketing Minute
PS –Please pass this along. I have no pride of authorship on this. So feel free to completely re-write it, edit it or ask me to do either. Or just fall in love with it as it is and use it silly.
Thanks, Drew!
–ME “Liz” Strauss
Don’t forget to Persuade Me
The Four Cs of Blogging
Thank you, David!
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Visit Daivid’s blog, Logic+Emotion to experience the intersection of Marketing, Brand Engagement + Experience Designââ¬âwhere passive consumers become active participants.
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David regrets that a last minute meeting was called at his office, making it unlikely that he’ll be here for a QandA. We’ve still got the insights that he brought to the conference.
So I’ll start with a question. Which of the 4 Cs do you think most bloggers pay least attention to?
During the Virtual Conference today, you can take $100 off registration to SOBCon 07.