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Blogger Study — Let’s Get the Data Right

June 1, 2006 by Liz

Take the Bloggers’ Study

Are you just a little exasperated with MSM news stories that tell — in so many wrong ways about –what bloggers are, do and think? Here is a chance for us all to contribute to the picture that folks have of bloggers and what blogging is. This may be our opporunity to straighten that biased picture frame, get the colors correct, and perspective right.

Diane Ensley at A List Review has featured a study at U Mass Dartmouth. The Center for Media Research, under the guidance Dr. Nora Barnes, is calling for professional bloggers to complete a three-page WORD survey. Imagine that actually asking bloggers rather than asking people who watch from afar. You can get the details and the survey by clicking through on the title below, which will take you to Diane’s post.

Diane Edsley Blogger Study Post

Not sure whether you qualify as a professional blogger? I wouldn’t use money as a measure. Why not download the survey and see whether you can answer the questions? They need to have ALL of the the data they can get in order to have a clear picture. Let’s not self-select ourselves out before we even start.

A major study could lend some real credibility to blogging.

Thanks Chartreuse (BETA), for finding this.

–ME “Liz” Strauss

See the
New Internet & MSM Page

Filed Under: Business Life, Community, SOB Business, Successful Blog, Trends Tagged With: bc, blogger-study, Center-for-Media-Research, Dartmouth, Diane-Ensley, Dr.-Nora-Barnes, professional-blogger, University-of-Massachusetts

Net Neutrality 6-01-2006

June 1, 2006 by Liz

Net Neutrality Links

I’ve added these links to the Net Neutrality Page today.

AstroSpammers” Attack Net Neutrality Posts

. . . Well, I’m not sure who coined the related term “astrospammers”, but we seem to have this new twist on the phenomenon showing up in blogs discussing net neutrality issues. I first read about these kind of suspicious comments showing up on net neutrality-related blog postings over on IP Inferno, where Ted Shelton noted that after a recent post he wrote about net neutrality three random anonymous strangers went to the trouble of creating brand new blogger accounts in order to post pro-telco comments on the subject.

The Abstract Factory did some sleuthing on one of the new net neutrality commenters called “Net Chick”, and concludes that is likely this persona is a paid spammer supporting an astroturf-like campaign against net neutrality . . .

behind netvocates (and it’s link to customscoop)

I was looking at inbound links this evening and came across one originating behind the firewall of a company called NetVocates which is a “blog intelligence and advocacy service”. The website blurb says, reasonably enough:

“…blogs frequently impact an organization and its products and image in uncontrolled and often unexpected ways. In addition, the sheer volume of blogs, message boards, and other discussion forums makes it difficult for organizations to effectively monitor the activity relevant to them.”

Organisations want to know what people are saying about them online – that makes perfect sense. However, I spent a bit more time on the NetVocates site and found this:

“NetVocates then recruits activists and consumers who share the client’s views in order to reinforce those key messages on targeted blogs – and rebut misinformation when appropriate.”

FAQ on Net Neutrality

Here are five frequently-asked questions about net neutrality. Your challenge: answer each in 150 words or less. Here’s my cut.

1. What does net neutrality actually mean? Is it a meaningful protection for the web, or, as some say, a romanticized ideal that’s getting in the way of progress?

Think of the pipes and wires that you use to go online as a sidewalk. The question is whether the sidewalk should get a cut of the value of the conversations that you have as you walk along. The traditional telephone model has been that the telephone company doesn’t get paid more if you have a particularly meaningful call — they’re just providing a neutral pipe.

This argument is about whether companies selling highspeed transport mechanisms for the internet should be allowed to price discriminate — charge different “content providers” (like YouTube) for the privilege of reaching you and me. Because Americans have so few choices of broadband access providers, allowing these providers to leverage their market power over transport in order to have exclusive control over “programming” online is a matter of great concern.

The risk is that the network providers will keep everyone who hasn’t paid protection money to them at 2001 speeds.

–ME “Liz” Strauss

Related
NET NEUTRALITY PAGE

Filed Under: Business Life, Community, SOB Business, Successful Blog, Trends Tagged With: Abstract-Factory, advocacy-service, astrospammers, bc, blog-intelligence, Net-Chick, NetVocates, Ted-Shelton

Thank You, Tom Peters

May 31, 2006 by Liz

Positive Impact

I’ve been thinking all day about a story Tom Peters used to tell back in the early 90s. It went something like this. Bear with me, oral history changes in the telling.

Tom Peters at the Steel Company

It was during the time all of the big steel companies, such as US Steel. were suffering, hurting. One small company — small for the steel business — about 1200 employees was doing fine, growing as I recall the story. Tom Peters went out to Ohio to speak with the president of the company. He wanted to know how this company could be beating the odds. Then he found out something even more interesting. The company had no job descriptions. As I remember, Tom quoted the dialogue this way.

Tom said something like, “How can you run a company of 1200 people with no job descriptions?”

The president answered, “We’re trying a new management technique. We talk to each other.”

Forgive me, Tom, if I got the details slightly skewed. It’s clear that I got the point. I’ve passed it on for years, with your name attached.

Synchronicity

Just now when I went to Tom Peters’ blog to find a link, I found this one. It asks whether the great ideas of the past, such as those of Tom Peters had a positive impact. Click the title to read the short post about it.

Tom Peters.com

Yeah, I think the impact has been positive. I’m still passing it on.

–ME “Liz” Strauss

Related articles
Trendspotting — Where 97.9% Fail
Trendspotting: How to Crawl into People’s Heads

Filed Under: Business Life, Motivation, Productivity, Successful Blog Tagged With: bc, communication, job-descriptions, management-skills, Tom-Peters, US-Steel

436 Comments and a Review!

May 31, 2006 by Liz

1 Guy Told the World About It

Last night at Open Comment Night, we had another great and rambling conversation. Mike Dunn of Nomadic Audio stopped by to see what was going on. He live blogged the Open Comments Night. Click the title to see what he said.

Living example of social media

Highlights

Many thoughts were shared between blogger friends. New blogger friendships formed. Art was defined. Plans were made. Marketing ideas were discussed. Stories were told. A good time was had.

Here are some highlights. [Read more…]

Filed Under: Blog Comments, Community, SOB Business, Successful Blog Tagged With: bc, blog comments, blog-promotion, blogging, Community, discussion, letting-off-steam, Open-Comment-Night

Trendspotting — Where 97.9% Fail

May 31, 2006 by Liz

Learn Everything

Trendspotters 101 logo

We all want that ability to be able to see the next big trend before it happens — what people will be wanting, doing, needing, going to, and buying NEXT. We want to be there ready and waiting for those customers.

Some folks can see that next trend and hit it fairly often. No one can do it 100%. No one can get any customer base to behave 100% predictably.

Good morning, Class.
Find the next trend. Oh yes, 97.9% of you wll fail this test.

[Read more…]

Filed Under: Customer Think, Marketing /Sales / Social Media, Personal Branding, Strategy/Analysis, Successful Blog, Trends Tagged With: bc, blog_promotion, Customer Think, observing_others, perception, personal-branding, trendspotting, Trendspotting_101

Net Neutrality 5-31-2006

May 31, 2006 by Liz

Net Neutrality Links

I’ve added these links to the Net Neutrality Page today.

Price, Competition and Net Neutrality

In the comments to that post, I said I really didn’t have an issue with network services differentiated by ability to pay for bandwidth, as long consumers had access to the same services, at whatever bandwidth. That is, I’m not opposed to tiering quality of service based on price. Tiering access to services based on price is a different issue.

In a new comment, Richard Bennett points out that bandwidth is not the only service differentiator.

That’s correct. I’m stating my desire that — where technically possible — all customers at all price levels have access to the same services.

Visicalc co-founder offers a modest proposal

What stands in the way of all this are the Bells. They insist that the phone lines built under regulated monopoly are “theirs,” that no one else (OK, maybe a cable franchise) should be providing that service, and that they should be allowed to use their monopoly power for their own private enrichment.

Into this argument steps Bob Frankston. The Visicalc co-founder has written a satire, in the tradition of Jonathan Swift’s A Modest Proposal, called Paying by the Stroll.

Sidewalks: Paying by the Stroll

I’ve been immersed in so-called tele-communications issues for a long time but I haven’t posted too much lately because I’m not satisfied with net neutrality and am trying to figure out how to explain that the problem is more fundamental (as in “Telecom Phrase”). How come I have to plead for neutrality when we’re talking about infrastructure that we should own?

One of the classic marketing clichs is that people don’t buy the drill, they buy the hole. A good marketer or, for that matter, politician, knows that people want solutions rather than having to worry about every detail themselves. I must’ve been thinking too much about those who want to do us too much good when I went to sleep last night …

Morning of my First Day in At Your Service Village!

–ME “Liz” Strauss

Related
NET NEUTRALITY PAGE

Filed Under: Business Life, Community, SOB Business, Successful Blog, Trends Tagged With: bc, Bob_Frankston, Google, Jonathan_Swift, Microsoft, Net_Neutrality, Paying_by_the_Stroll, Richard_Bennett, the_Bells, Visicalc

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