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How to Be the Most Magnetically Attractive Person in the Room

November 22, 2010 by Liz

What Draws People to You?

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I have a friend who lights up every room that she enters. People are drawn to her. They gather around her. She’s a delight and so everyone wants to spend time with her. You might be surprised to know that she’s an introvert and doesn’t much like being in big groups.

Like me, this shy friend did her time standing against the wall watching from the outside while the great conversations happened just a few feet away from her. Then she cracked the secret of how to be in the conversation and help others belong in the conversation too.

How to Be the Most Magnetically Attractive Person in the Room

Much of what I know about feeling good in a big room comes from the time I spent watching my shining friend meet and greet people she doesn’t know and get them to talk with her. That introvert consistently becomes the most magnetically attractive person in the room. Introvert or not, here’s how you can do it.

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  • Smile. If it feels like everyone is looking at you, look at them. Look people in the eye and smile. Look like you’re someone easy to be with, friendly and approachable. Read on to get an idea on how to do that.
  • Assume kinship. Decide that you have something in common with everyone. Make it your goal to find out what it is. Something brought you both into the same room.
  • Take the “self” out of self-confidence. Be confident that every person will teach you something you didn’t know before. It could be a new idea, a new story or a practice at listening.
  • Start a conversation. Have a favorite easy, open question that solicits a creative answer or opinion. Mine is What do you do when you’re not this? Others are: If you could be anywhere right now, what would be doing? How does this event compare to the last event you attended? Mind if I ask your advice about how to meet some of the people in this room?
  • Wear something that gets folks commenting. Every notice how easy it is to talk to the man with the huge watch or the woman with colorful scarf. An interesting accessory invites conversation. Choose something that makes it easy to say “hello.”
  • Be approachable. As you’re talking to someone and you see someone approaching reach out an arm to invite that person into the conversation. You might pause to say, “Come on in.” Find out the person’s name. Introduce him or her into the conversation. Then continue on.

I’ve seen the magic that my friend spins whenever she steps outside herself to focus on every other person in the room. I’ve found it’s not just her talent. It’s a strategy that also works for me. And it can work for you.

To be the most magnetically attractive networker in the room, the key is to make it easy, smart, fun, and meaningful to talk to you. The same approach works online too.

What tricks have you found to be more approachable in a networking room?

–ME “Liz” Strauss
Work with Liz on your business!!

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Filed Under: Marketing /Sales / Social Media, Successful Blog Tagged With: bc, first impressions, LinkedIn, networking, relationships, small business

SOB Business Cafe 11-19-10

November 19, 2010 by Liz

SB Cafe

Welcome to the SOB Cafe

We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

Ramblings from a Glass Half Full
There to meet us was the building’s concierge. As he helped us get our luggage into the elevator, my wife said to him “It’s a really gray day”.

He smiled, ear to ear. “Yes, it’s a GREAT day”

You could literally feel the positive energy coming out of him as he ever so cleverly “mis-heard” my wife’s comment.

At that moment, we forgot about the gray, and the rain. He was right – it was a GREAT day.

Turning Gray into GREAT – The Leader’s Power of Positivity

Social media today
More than ever, it makes sense – particularly for students right now – to get to work on enhancing their irresistibility factor in order to show up and stand out in this over-crowded and over-saturated environment. Of course, that’s exactly what creating a personal brand can do for you. It’s not only one powerful tool for getting ahead. It’s a total game changer.

What’s Your Personal Brand’s Irresistibility Factor?

How and Why We Blog
Give this checklist a try if you think your business blog needs a revamp; it’ll help you get started reinventing your site. I’ve broken the checklist down: look and feel and content items.

Checklist – Revamp Your Small Business Blog

Six Pixels of Separation
People tend to shrug their shoulders, roll their eyes or simply get freaked out at the slightest thought of making something that is not like us “human” (if you don’t believe me, watch science fiction movies like A.I. or Blade Runner). Before getting into a philosophical and semantic debate over what it actually means to be “human,” first think about what a brand really stands for.

Brands Cannot Be Human

What’s next blog?
Only 11% of teens email each day, Facebook COO Sheryl Sandberg told a Nielsen’s Consumer 360 conference in June. “Email is probably going away,” she said.

Facebook COO Sandberg, June 2010: “Email is probably going away”

Related ala carte selections include

Do you think this would work?

Experience the Message
I just love this story: Nordstrom is rumored to be opening a concept store in SoHo where all thprofits are donated to charity.

GIVE AWAY YOUR PROFITS: AN EXPERIENTIAL STRATEGY

Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss

Buy the Insider’s Guide to Online Conversation.

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third-tribe-marketing

Filed Under: SOB Business, Successful Blog Tagged With: bc, Great Finds, LinkedIn, small business

SOB Business Cafe 09-24-10

September 24, 2010 by Liz

SB Cafe

Welcome to the SOB Cafe

We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

Social Media Explorer
“Who’s Jeff and why are we getting rid of the garage refrigerator?”

“Some guy from Craig’s List and it’s missing a couple shelves and the freezer doesn’t get cold enough.”

After a short discussion about how Jeff wasn’t from Craig’s List and hearing her explanation of which device will now keep our cookout beer cold, I learned she still had seven outstanding items left on the website. I was relieved neither of my children were among them, but what that meant was Nancy’s cell phone didn’t stop ringing the rest of the day.

The Difference Between Craig’s List & Social Media.

Spin Sucks
Last night I participated in #SBT10 chat (or Start Blogging Today), as a guest, with moderators Danny Brown, Grant Griffiths, and John Haydon. Never have I so violently been reminded about how unethical, demanding, and just plain old wrong some professionals are in our industry. The first few questions I received were along the lines of, “As bloggers, how do we pitch PR firms so they pay attention to us?”

PR Pros: Stop Treating Bloggers Like Second-Class Media

TRIB Local by Karen Putz
“I think Facebook is a huge waste of time,” a relative remarked recently. “I really don’t want anyone knowing what I’m up to and I don’t see the point in Facebook.”

I personally think my relative is missing out on some great stuff, because both Facebook and Twitter have enriched my life in different ways.

Adventures with Facebook and Twitter

Marketing Profs
Nearly eight in 10 of the nation’s smallest companies (79%) say marketing is a major success factor for their business and nearly one-half (46%) of such firms, or microbusinesses, say they are using some type of social media for marketing, according to a survey from Vistaprint.

Social Media Use Growing Among Microbusinesses

Chris L. Jordan
When we remove ourselves from our safe zones, we force ourselves into an enhanced state of decision making.

Let’s Get Uncomfortable

Related ala carte selections include

Business Opportunities Weblog

The Most Powerful Colors In Biz

Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss

Buy the Insider’s Guide to Online Conversation.

I’m a proud affiliate of

third-tribe-marketing

Filed Under: SOB Business, Successful Blog Tagged With: bc, Great Finds, LinkedIn, small business

SOB Business Cafe 09-17-10

September 17, 2010 by Liz

SB Cafe

Welcome to the SOB Cafe

We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

AdRants
BBDO is out with some new work for FedEx. Four commercials highlight…wait a minute. What the hell is there to explain about FedEx that everyone doesn’t already know? Nothing. Why does the brand still advertise? We have no idea. Oh wait, yea, we do. Because people are so fickle that if you don’t slap them upside the head with your message 3,000 times a day, they’ll defect to your competition.

FedEx Prevents Airport Security From Sleeping on the Job

Hub Spot
This will give you the headlines, but you may want to take the additional time and understand why these experts came up with their practical advice. I cannot remember when I’ve received this much solid advice in such a short amount of time.

60 Proven Ways to Increase Your Online Marketing Influence

JeffBullas
I don’t know if you can remember your days at school where how many friends you had was something to be valued in the school playground.

If you only had one or two friends you were viewed as something of a loser.

Being the leader of a group or “gang” you were seen as influential and could wield power and make your followers take action through coercion or through your influence.

How To Be Influential In A Digital World: 10 Leaders Reveal Their Secrets

IT Professionals
Don’t get me wrong, is some cases, every detail needs to be perfect. However, the problem with always trying to strive for perfection is that it takes much longer to perform tasks.

Can Perfectionism Negatively Impact Your Career?

Smart Blogs On Social Media
You go where your customers are. We have a pretty robust presence on Facebook, Twitter and YouTube. On those platforms we are reaching consumers of all varieties (enthusiasts, gamers, media experts, etc.) We have consistent presence on LinkedIn where we are reaching our business audiences. Our forums and communities on Intel.com are where our developers and IT audiences are highly engaged.

Tailored communities give Intel a social-media boost

Related ala carte selections include

Sales Rescue Team
Is Social Media ROI on your mind? This list can help.

195 Social Media Monitoring Tools

Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss

Buy the Insider’s Guide to Online Conversation.

I’m a proud affiliate of

third-tribe-marketing

Filed Under: SOB Business, Successful Blog Tagged With: bc, Great Finds, LinkedIn, small business

SOB Business Cafe 09-10-10

September 10, 2010 by Liz

SB Cafe

Welcome to the SOB Cafe

We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

Six Pixels of Separation
Is it a Facebook page? Is it Twitter? Is it posting a video to YouTube? What about creating a Blog? What is the best way to grow an audience?

The Best Way To Grow An Audience And Build Your Community

Fast Company by @KitEaton
Twitter’s traffic skyrocketed 33% over the summer, according to one survey. Meanwhile Digg’s influence was fading even before its controversial makeover.

Late yesterday Twitter announced that it had 145 million registered users–impressive, at around a third of the number of Facebookers and comparable to the number of people Apple’s just opened up its new music-based social network Ping to.

Chutes and Ladders: A Tale of Digg and Twitter

Redhead Writing
Let me get this straight:

You go somewhere to meet friends.

You arrive. You “check in.”

Aaaaaaand there are your friends.

***where’s the part about your phone being a requirement for a meaningful experience?

The Bitch Slap: It’s Me or the Phone

Brian Solis
There’s a saying, “technology changes, people don’t.” Yet, when we consider the impact of technology on our daily lives, some very interesting observations surface…

Social *Me*dia and the Evolving Twitter Egosystem

Resume Bear
So, you got the interview all lined up and your ready and raring to go…well if you plan on doing well, you better avoid these 50 interview killers (and yes, every single one of these we have seen or have heard about from colleagues)

Top 50 Ways to Ruin Your Job Interview

Related ala carte selections include

Inc Magazine
Participating in a broadcast interview conducted by a television reporter can certainly be exciting—or nerve wracking, depending on your perspective. The presence of a camera frequently changes the dynamic between the reporter and the subject. And it is true that there are some different factors that you need to consider before an interview with the broadcast press.

How to Prepare for a Broadcast Interview

Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss

Buy the Insider’s Guide to Online Conversation.

I’m a proud affiliate of

third-tribe-marketing

Filed Under: SOB Business, Successful Blog Tagged With: bc, Great Finds, LinkedIn, small business

SOB Business Cafe 09-03-10

September 3, 2010 by Liz

SB Cafe

Welcome to the SOB Cafe

We offer the best in thinking — articles, books, podcasts, and videos about business online written by the Successful and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection.

The Specials this Week are

Matthew Ebel
Once upon a time in 2004 there was a new media community- back then we called them Podcasters. They were passionate, excitable, and ready to jump on any new opportunity they could create for themselves. Podcasters flew from all over the world to hang out at conventions they organized. For three years, New Media brought people together. Friendships were forged, business ventures launched, and through it all some amazing creations made their way onto the internet. The New Media community felt like a family.

Now it’s gone; the community has dissipated. And that’s okay.

Seriously, it’s okay.

There Is No New Media Community

WebWorkerDaily
You may have already experienced social media meltdown: a rapid derailment of your previously neat and tidy social media marketing efforts. Because social media cannot be “controlled,” the very thought of putting marketing messages out into the social web strikes fear in the hearts of many. Without control, how do you avert or manage a crisis that bubbles over and could explode on Twitter, Facebook and the like?

6 Ways to Avoid a Social Media Meltdown

Jim Kukral
I tell a story in my book about how I used post-it notes to get offered a job. I wanted the job. I knew they were interviewing a ton of people. I wasn’t any better then any of them in graphic design. In fact, I was an average designer at best. But I wanted the job.

I tell another story in the book how I wanted to get into the Internet video business. I had a friend who owned a big SEO firm and I pitched him via video on YouTube. I could have sent a resume… c’mon, that wasn’t going to work.

You want the job? Show me.

You Want The Job? Show Me!

BIGG Success
On our show today, we were thrilled to chat with Terry Starbucker about leadership. Terry has been a leader for over 27 years, including a gig with a pro football team!

Are You a Full-Spectrum Leader?

WordPress Community Podcast
Liz Strauss gave a masterclass tonight; at least, that’s how it felt to both Frederick and myself. We talked about communicating with your audience, and Liz shared some experiences about open comment nights. We discussed positioning yourself and your blog, and how important personal branding can be.

“Treat Your Blog Like a Business!”

Gigaom
The Elance report, which will be released in full next week, found that 70 percent of freelancers surveyed are happier working independently than when they were full-time employees, and more than 60 percent said they would prefer to remain a freelancer rather than take a full-time job.

More People Are Choosing the Freelance Lifestyle

Related ala carte selections include

Simon Mainwaring

I wanted to share with you this video of a speech by Nicolas Christakis from the Harvard Dept. of Sociology, on the shaping powers of social networks. He does a wonderful job of explaining stastically the forces and dynamics that drive social networks. . . . how our behavior affects others, whether it be family member, friends or strangers.

How social networks reshape business by reshaping us

Windows Experience Blog

This week Windows announced the return of the very popular the Family Pack this Fall. General Availability for the United States is Oct. 3 and it goes on sale in Canada, UK, Germany, France, Australia and many other markets on or after Oct. 22 (Windows 7’s 1 year anniversary!)

Family Pack Returns in time for the Anniversary of Windows7

Sit back. Enjoy your read. Nachos and drinks will be right over. Stay as long as you like. No tips required. Comments appreciated.

–ME “Liz” Strauss

Buy the Insider’s Guide to Online Conversation.

I’m a proud affiliate of

third-tribe-marketing

Filed Under: SOB Business, Successful Blog Tagged With: bc, Great Finds, LinkedIn, small business

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