You Thought Multitasking Was a Curse Have you got an inner editor telling you what you write has to be perfect? Perfectionism is a problem that can hurt you. Here are a few light reasons why you … [Read more...]
7 Incredibly Intelligent Ideas for Blogging More Efficiently
Be a Power Blogger This week, b5 business bloggers were discussing ways to bring more value to our readers. The question was barely asked when Eric Eggertson offered an answer on how to blog with … [Read more...]
Bookcraft 2.0: The 90% Rule of Repurposing Content
Content Always Wins When I left you on Friday, an editor friend and I were on our way to Milwaukee to meet with Phil to make a bookmap from the rough cut of his book. The rough cut had been built … [Read more...]
Eye-Deas 4: Photo Ideas Bank
Get the Picture? Photos can often trigger an idea in a way that words cannot. That’s because photos access the right brain, where words don’t usually hang out. The fun part of using photos to get … [Read more...]
What Is Content that Keeps Readers?
Everybody talks about content, but nobody actually defines it. What is content and how can content keep readers? Content is more than ideas, more than words and pictures on the screen, more than … [Read more...]
10 Sure-Fire Ways to Stop Making Writing So Hard
Why Do We Make Writing Harder Than It Needs to Be? It’s amazing how often we undercut our own progress, cause a power failure, make things hard on ourselves. We set up roadblocks and wonder why the … [Read more...]
Bookcraft 2.0: Why Bloggers Choose Better Titles than Authors
In a conversation with Phil early this morning, we realized we are ready for the collaboration part of this endeavor. Here’s how it will work: Phil will choose two days or evenings per week we can … [Read more...]
Do You Have a Blog Content Strategy?
Michael Martine offered to help me out while I was in Austin. He actually sent more than one idea for a high-value guest post. This one on content strategy appeals to the editor in me and also to the … [Read more...]
FIOTB–Tool 1: Content Development Tool
Because thinking outside of the box is unstructured, it can can lead to “swiss-cheese solutions”–answers that have holes in them–things that we just didn’t think of in our unstructured thinking. So I … [Read more...]
PH2: Less and Fewer — Don’t Learn to Write by TV
TV Has It Wrong Language is a changing thing. The changes first happen in conversation and eventually they become accepted in written language as well. That’s what happened with that old rule Don’t … [Read more...]
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