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What Makes a Link-Worthy Blog?

July 24, 2012 by Guest Author

by
Tara Hornor

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What Does Link-Worthy Mean?

When creating a blog, it is essential for the content on the blog to be link-worthy. What does link-worthy even mean? It’s a standard you should consider for every single post — link-worthy means that your content is good enough that site visitors would want to bookmark your page, share with friends, or use as a reference piece on their own blog. It means that your blog will build a great amount of backlinks, and thereby increase its visibility online. When people link to you, your site receives many benefits from added social credibility to search engine boosts and more.

To ensure that your blog and its content are linkable, focus on writing about topics that truly interest you as well as your visitors. Some people dive right in to creating a blog without focus and then end up short of the success they hoped for because they were not fully dedicated to a specific topic or niche.

Key to Link-Worthiness: Passion

Starting with a topic you’re passionate about will help you to keep your blog up-to-date with quality content — content to which others will create backlinks. If you love a topic or know a whole lot more information than other people know, use that to your benefit and write about the topics you love and know best. In doing so, you are teaching what you know and sharing your passion about it. Offer content that is informative and useful that connects your passion to others, and people will be linking to you.

So make sure you love what you write about first and foremost. This will drive the rest of the content generation and energy behind your blog. When you’re excited about a topic, you’ll go the extra mile to make the post amazing.

Always before you hit “Publish,” ask yourself, “Is this the kind of resource that I would want to revisit?” If not, what’s missing? What extra bit of information would take it over the top? Now go add it to your post!

Setting Your Blog Up for Success

When your blog is set up in a professional manner, you are more likely to have success. The following is a list of a few aspects you need to consider:

  • Choose a domain name for your blog that is professional, catchy, and easy to remember.
  • Choose a blog layout or template that matches up with the content and is visually appealing.
  • Offer only original content on your blog. nIf you quote someone be sure to link to their work.
  • Write with a friendly and conversational vioce because that is what people tend to look for.

Promoting Your Link-Worthy Blog

Other people are the most important part of helping you build a blog that is linkable. Many well-established blogs already have strong readership. Owners of these popular blogs know to look around to see what other bloggers have been saying about them. If you are write about them and link to their work, you can easily get noticed by these bloggers and sometimes in return, they may link to you. This means more success for you because links from established bloggers often carry more google juice which can raise your visibility and help you to become more established too.

Guest blogging is also an ideal way of building a link-worthy blog. As a blogger, you can offer to guest blog on other well-established blogs and instead of being paid, you can ask that the blogger link to you. That link back will ultimately help you establish credibility with search engines and increase traffic to your blog. With more traffic, you will find people who are following your blog on a daily basis because they are so interested in what you have to say.

So how do you make sure that your blogs are link-worthy?
Do you have a specific set of ideal pieces of content you always try to provide?

Author’s Bio:
Tara Hornor writes about marketing, advertising, branding, web and graphic design, and desktop publishing for PrintPlace.com a company that offers online printing for print marketing media. Find her on Twitter as @TaraHornor .

 

Want to be a better blogger? Buy the Insider’s Guide to Online Conversation.

Filed Under: Blog Basics, Links, Successful Blog Tagged With: backlinks, bc, blog-promotion, blogging, business-blogging, How-to-Blog, LinkedIn, Linking, smallbusiness

How To Create One Way Inbound Backlinks

March 16, 2012 by Liz

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Successfully Working From a Home-based Office

Backlinks are those links which directs users towards your website or blog. Backlink is an important term with respect to SEO; it effectively increases the creditability of your website. Search engines tend to look for these backlinks to rank the websites in their page. But the backlinks should be from the niche where your website resides. Effectively backlinks is considered a tool to increase the page rank of a website.

How To Create One Way Inbound Backlinks

There are methods to create inbound backlinks of your website:

1. Creating a blog is one of simplest way to generate backlinks for your website. A blog is a dynamic website where the content keeps on changing. A professional blog can help you attract traffic as well. Post quality and researched content about your services or products to glue in your readers. This will also compel others bloggers to link to it and you can benefit with the quality backlinks.

2. Participating in forums in your niche can help you in gathering backlinks. Forum participating exposes your website to a different set of audiences. Readers from these forums will increase the bounce back rate of your website too. While registering for different forums do link your website as you submit the solutions for different queries. Register in multiple forums and participate in them regularly. You can even submit your articles to different web directories. If your article gets selected, web directories are a fast means to attract the backlinks.

3. Guest posting is an important step in gathering quality backlinks for your site. There are number of websites and blog which exchange one or two backlinks in exchange of a guest post. When guest posting the articles, target those websites which rank higher in your niche. Higher ranked websites will help you in bringing not only traffic but will expose your brand as well.

4. Creating free products or services can help you to create a buzz in your niche while driving backlinks as well. Creating professional videos can be another method. Upload a quality video on you tube and let the users share them on their websites. While uploading videos be certain that they are of professional quality, this will increase the number of backlinks.

5. Social media submissions can help in gathering the inbound backlinks. Social platforms such as Digg and Google+ are few examples of such media. If you mange to reach the front page of Digg, you might be getting heavy backlinks and traffic in quick time. Start commenting on various articles, acknowledge the shouts of various people and submit unique and catchy articles on the community. Making to the first page of Digg will require hard work and most importantly smart work.

While looking for inbound backlinks concentrate on the quality and not the quantity of the links. A 100 low quality backlink would be equivalent to 5-6 high quality backlinks. Be aware of the low quality websites as links from these sites will work as a negative factor. Apart from these tips, commenting on other websites and blog will increase the number of backlinks as well.

_________
Author’s Bio:
Brianne is a freelance writer who often writes about acronym maker and ipad docking station. She also has written a number of articles on technology and social media. You can find her on Twitter @Brianne.

Thank you, Brianne!

–ME “Liz” Strauss
Work with Liz on your business!!

Buy the Insider’s Guide to Online Conversation.

Filed Under: Links, Marketing /Sales / Social Media, Successful Blog Tagged With: backlinks, bc, internet visibility, LinkedIn

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