blog_promotion Archives - Page 78 of 101

6+1 Traits of Effective Blog Writing

May 30, 2006 by Liz

Effective Writing Traits Kids Know that We Don’t

I’m writing a writing program again. Writing programs are like other products. They have their individual nuances. They offer particular features and benefits, but all solid writing programs offer certain things in common. The engine of any well-built writing program is the 6+1 Traits of Writing.

If you’re reading this post, it’s unlikely that you encountered the 6+1 Traits as a student. You could find plenty about them on the Web now. Unfortunately, what you found would take the form of lessons and research for teaching school children. Why should school kids and their teachers be the only ones with direct access to the information and the rest of us have to adjust our thinking?

I’ve decided a simple action is in order. [Read more…]

Don’t Read Your PR, Read Your Marketing Copy

May 29, 2006 by Liz

Diverse Portfolio

A high-power company in educational publishing, bought three smaller companies and put them together. They think they offer a diverse portfolio. I think they offer a menu of bacon, ice-cream, tofu, and cognac. They are quite equipped to make the district-wide, state-wide sale. But rare is the sales rep who has the time or experience to speak to the details and nuances of the four individual product lines that they offer.

The Emperor has clothes bought by the bean counters. The bean counters think in BIG NUMBERS. The PR says that’s wonderful. The enterprise doesn’t see the world becoming niches and moving online. [Read more…]

Thanks to Week 31 SOBs

May 27, 2006 by Liz

Successful and Outstanding Bloggers

Let me introduce the bloggers
who have earned this official badge of achievement,

and the right to call themselves
Successful Blog SOBs.

I invite them to take a badge home to display on their blogs.

muddy teal strip A

They take the conversation to their readers,
contribute great ideas, challenge us, make us better, and make our businesses stronger.

I thank all of our SOBs for thinking what we say is worth passing on.
Good conversation shared can only improve the blogging community.

Should anyone question this badge’s validity, send him or her directly to me. This award comes with a full “Liz said so” guarantee. It is endorsed by Kings of the Hemispheres, Martin and Michael, and backed by my brothers, Angelo and Pasquale.

Want to become an SOB?

If you’re an SO-Wanna-B, you can see the whole list of SOBs and learn how to be one by visiting the SOB Hall of Fame. Click the link or visit the What IS an SOB?! page in the sidebar.

–ME “Liz” Strauss

Friday Productivity: The Monkey Rule

May 26, 2006 by Liz

Not Just for Fridays

Problems don’t only happen on Fridays. It only seems like more of them do. That’s probably because what we’re looking for is a clean desk and a walk out to the weekend.

Instead what often happens is that folks stop by to hand us an issue that “just can’t wait,” and suddenly a Friday seems like it is piling higher and higher in front of that door that says ESCAPE.

Here ‘s a rule I use to keep control of my Fridays, Thursdays, Wednesdays — actually every day — come to think of it. [Read more…]

Great Find: Create Your Own WordPress Theme

May 25, 2006 by Liz

Something to Do This Weekend

You’ve got some energy and a weekend to change things around. Why not go for it?

Great Find: Blog design 101: Creating your own WordPress theme by Rachel Cunliffe
Type of Article: How-to on WordPress Theme design
Permalink: http://cre8d-design.com/blog/2006/01/27/blog-design-101-creating-your-own-wordpress-theme/
Target Audience: Designers and the brave among others

Content: Rachel Cunliffe, blog (and website) designer from New Zealand, is well known for her work around the blogosphere. She did Darren’s unique Problogger.net design among others. This classic post gives some start up advice and links . . . with more links in the comments . . . and even more links in the related posts. Click the title shot below for a peek. Rachel’s blog, cre8d design, is the real Great Find here.

Great design is curb appeal, branding, and promotion.

Thanks Rachel, for giving us a start. We’ll use this until we can hire YOU.

–ME “Liz” Strauss

Find My . . . um . . . Passion — What?!!

May 25, 2006 by Liz

What’s Your Passion?

What’s your passion? These days that seems a too-popular question. If you ask what to write, the answer is Write your passion.

Maybe I’m aN uptight, out-dated, and downright uncreative about that word, but I don’t think of passion in that broader context. My passion involves, um . . . er . . . other activities. When I went looking to write my passion, I found that it didn’t want to be written about. [Read more…]