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Don’t Hunt IDEAS — Be an Idea Magnet

March 6, 2006 by Liz

Ideas Get Things Going

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The question that professional writers are asked most is Where do you get your ideas? The answer they always give is Ideas are everywhere.

It’s true that ideas are everywhere, but . . . that’s not much consolation when you look everywhere, and you seem to find nothing.

Yet ideas are the stuff from which quality content is crafted, and quality content is what builds relevance. Relevance draws people to read us, to add to the conversation, and to share our ideas with others. Quality content packed with relevance also leads search engines to show us off in their rankings. So solid ideas are critical to blogs, websites, and all online businesses.

Ideas are what gets the whole process going. But . . .

Sometimes the very idea of getting an idea can be intimidating.

Be an Idea Magnet

Looking for ideas can be a lot like looking for a white shirt in the Mall of America. If you don’t have anything to narrow your search the task can be overwhelming. Too many kinds of white shirts to choose from and soon they all seem to have the same value–none at all. Ideas work in much the same way as that. Without some sort of criteria to sort them you can look all day and not find a single one.

Ideas really are everywhere. The art is in training your mind to see the ideas and pull them in before your thoughts pass by them–to make your mind into an idea magnet of sorts.

Many Ideas At Once

Sometimes I’m asked to write a book of ideas for teaching some skill set or group of strategies. You might be surprised to find out how I go about such tasks. I identify pages of ideas before I start writing. One idea at a time is just too much work and too painful for me. I approach the task as I approach doing dishes. Wash all of the dishes first. Then dry them all.

Attracting Writeable Ideas

When I write for my blogs, I figure if I’m going to find one idea, I might as well find many. That way I’m set for a while. With a pile of ideas, I can switch my brain over to concentrate on the writing and editing–that’s work enough for me.

Whether you’re looking for one idea or many, or trying to find a spin on a topic that’s too big to write about, the process for getting to a solid idea is basically same.

Here’s how to get your brain to open up to 4-5 ideas at once.

1. Gather resources with a yes or no look. (60-90 minutes max)

  • Limit research time–the more ideas the less time spent per idea.
  • Use a variety of resources online, magazines, newpapers, and books.
  • Check only headlines and take only a quick look.
  • If what you see doesn’t grab you. Move on.
  • If it catches your interest, print it or tag it to come back to.

It’s important not to read at this point. Just let the headlines soak in. The variety of resources offers a visual change that helps to keep your mind fresh and tends to bring in a wider variety of points of view. You might find yourself seeing connections between one piece and another. That’s good.

2. Read with a highlighter, a pencil, and a pad of paper. (30-60 minutes)

  • Highlight keywords.
  • Jot key points in the margin using 3-4 words you might say if you were restating the point to a friend.
  • If you get article ideas, mark them on the piece that inspired them.
  • When you notice connections between pieces you’ve chosen write them on the pad of paper.

Do these things quickly to let your mind capture and collect information without filtering it. You’ll start to make further connections to your personal experiences. Note those on the writing pad too. What you’re doing is guided brainstorming. (I made that term up.) Feel free to throw out any resources you know just won’t work.

3. Sort your resources into like piles by topic. (5-15 minutes)

  • Give each pile a working title.
  • Add to each pile a bulleted list of events, thoughts, or learnings from your experience that fit with that idea.
  • Choose the idea that you find most useful to your readers and put the rest in a folder.

Also do this quickly as a “brain dumping” exercise. Write what comes to mind and keep going until you have a list–however long or short—for each pile you made. Now you have some solid ideas. Keep them all, even the ones that seem thin or uninteresting. After a day or so you might find uses for those that you don’t like right now.

The Benefits of Working Out Once a Week

This workout shows results immediately. In just that much time I have ideas I can write about. I do this “workout” about once a week when I’m not under pressure to write something. The workout takes away the rush and tumble of having to push through my feeds with deadlines hanging over me. Even when I want to cover breaking news. I have ideas ready to go if I want to post a quick article before I start researching.

The relief that comes from knowing I have many ideas in the hopper makes writing exponentially easier. When I sit down to write, I can concentrate on what I’m writing about. I know it’s a fully vetted idea that will work, rather than one I have to hope will work out. I can use the time I might have spent looking for an idea and use it to check my work.

Writing’s more fun when your brain is free of that voice that keeps saying, “I need to get this done. I need to get this done. My readers are waiting for me.”

A brain is a writer’s instrument in the same way as a voice is a singer’s instrument. Why shouldn’t writers train just as vocalists do?

Power writing is a very cool thing.

Try it and let me know how it goes. I’m here to help any way that I might.

After all, I’m the nice one. 🙂

–ME “Liz” Strauss

Related articles:
Introducing Power Writing for Everyone
Got the Idea. Now What Do I Do with It?
Why Dave Barry and Liz Don’t Get Writer’s Block
Eye-Deas 1: Have You Started Seeing Things?

Filed Under: Content, Productivity, Successful Blog, Writing Tagged With: bc, blog_idea, getting_ideas, power_writing, power_writing_for_everyone, quality_content, writing_ideas, writing_process

Why Dave Barry and Liz Don’t Get Writer’s Block

February 27, 2006 by Liz

We Agree

Dave Barry and I agree.

I believe “writer’s block” is the normal state of writing; that is, you rarely have anything just flow easily from your brain to the keyboard. And if it does, it’s usually pretty bad. Good writing is almost always hard, and what I think sometimes happens is that writers forget how hard it is, or don’t want to do the work anymore, and they call this “writer’s block.” —Dave Barry

When I researched that quote I was staying with a lifelong friend in a boy scout camp that my older brothers had gone to when we were kids. The camp had been turned into a bed and breakfast. Our room was cabin that had once been the poolhouse. I had an article to write before we could break out the wine. So I went through my warm-up to avoid what folks call “writer’s block.”

Preparation: Accessing the Subconscious

To my friend, Nancy, I probably looked like I was in hyperfocus. Actually, I was. I was doing two kinds of things at once. I was preparing a space to work, and I was preparing my brain to write–accessing my subconscious to see what ideas I might have.

What the heck does that mean?

Ever notice that you get ideas when you’re driving . . . or in the shower . . . or doing something other than trying to have one?

I always start my writing with a warm-up that involves some physical activity like ordering my work area, getting my coffee, or taking a walk around the block. Doing that gives the subconscious the room to let those ideas bubble up.

At the cabin I needed a place to work efficiently, so I went through setting up what I think of as an “endangered writing space.” That’s one where writer’s block is not permitted by protected writers species laws.

Checklist for Endangered Writing Spaces

This is the checklist writing spaces I use.

  • Select the work area. I picked the table where I would write.
  • Remove all things unnecessary. I got rid of all visual distractions and things that might get in the way.
  • Check that all tools are there. I didn’t want to stop to find things.
  • Place favorite healthful, thinking snacks near the computer. Hunger couldn’t tempt me to lose my train of thought.
  • Test to see there are no discomforts to nag me. I tried a test run in the chair and got a pillow to make it higher.
  • Lower the cloak of invisibility. I put my headphones on as a sign to myself, and to my friend, that I was no longer in the room. Those headphones meant I would have to physically detach to do something else. I also listen to music when I write..

When my space was ready. So was I.

Fanning the Flame

I didn’t have a whole idea, but I did have a spark. Here’s what I did to fan that spark into a flame. This part went bing, bing, bing, quickly.

  • I did a brain dump, writing phrases and words on paper before I started.
  • I picked one big idea from the brain dump and narrowed it to the size of an article.
  • I visualized article and decided what my main point would be.

THEN

  • I started in the middle, writing that main point as best I could without stopping.
  • When cool ideas popped up, I typed them as phrases at the bottom of the page and kept going.
  • When I got stuck, I looked at those phrases for motivation.
  • If the phrases didn’t unstick me, I got up, walked outside, looked at the sky for the words I needed, came back in and wrote them down. No other words–talking, reading, listening–interrupted my “break for thinking.” The point was to do something visual, to let the verbal loosen up.
  • I wrote the snazzy ending and the grabber beginning last.

That’s what I did that night in the cabin to earn several glasses of my favorite white wine from Italy, Ronco Cucco. Boy, I do like that stuff.

Why Dave and Liz Don’t Get Writer’s Block

We just don’t call it “writer’s block.” We call it writing. Staying stuck is not allowed. So like an actor or a musician who once had stage fright, we do writing warm-ups before we step on stage.

The good news is writing warm-ups work like scales for a musician or stretching for an athlete. They keep you at your best game. If you stick to it, warm-ups for writing actually make the writing get easier. Just like an athlete–a skater–you break through that wall and start skating with more speed and grace.

Imagine yourself writing when you no longer worry about writer’s block.

–ME “Liz” Strauss

Related articles:
Writing: Ugh! 10 Reasons to Get Jazzed about Writing
How To Beat Writer’s Block
Questions about Burnout and Writer’s Block
Editing for Quality and a Content Editor’s Checklist
Introducing Power Writing for Everyone

Filed Under: Writing Tagged With: bc, checklist_for_writing_spaces, Dave_Barry, work_areas, writer, writer's_block, writing_process

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Want Technorati Fixed? Link to Janice. Give Janice AUTHORITY.

February 15, 2006 by Liz

Yesterday I wrote about David Sifry’s State of the Blogosphere–Part 2 Message. I ended that post with the question, What will you do? I wasn’t really talking to Niall Kennedy, but he did something anyway.

Technorati’s Still Broken, Niall Leaves, and
We Get Bells and Whistles

This via Duncan Riley at the Blog Herald: Niall Kennedy left his job at Technorati. Mr. Kennedy doesn’t discuss his reasons for departing. Click the logo to get to the Blog Herald Story. Then come back to find out what to do about it.

Blog Herald Logo

Duncan isn’t the only one concerned. Martin is wondering in the comments here why Technorati is introducing new features when their basic engine and tracking service is broken. So are lots of other people. I’m getting daily emails on the subject.

Use a Whistle–Give Janice Technorati AUTHORITY

The way I see it. Janice Myint needs more than Janice to fix what’s wrong at Technorati. It’s time to get throw some real support behind her. So why not use the whistle David Sifry just handed us–AUTHORITY.

Let’s give Janice Myint Authority, by getting everyone to LINK TO JANICE.
We’ll need to do this with some saavy. We don’t want Janice to end up in the Google sandbox. I propose we work together on the honor system. Are you with me?

For SEO reasons, we need a variety of link types and a variety of link names. Keep these guidelines in mind.

  • Not everyone should use the exact title of her blog.
  • Not everyone should blogroll her blog. Some should be links to individual posts.
  • Some should be comment links.
  • Not everyone should link today, tomorrow, or the next day.

Choose one of the options below to pick your link day.

  • 1. Choose the last letter in your last name. Count its place in the alphabet. Count out that many days from today and link to Janice’s blog on that day.
  • 2. When you get your next link to your own blog. Link to Janice’s blog.
  • 3. If a friend or family member has a birthday, anniversary or other occasions between now and April 1st, link to Janice’s blog on that day.
  • 4. When you get the third, or fourth, or fifth, “Sorry Technorati is . . .” message, link to Janice’s blog.

Janice’s URL is http://janicetechnorati.blogspot.com/

Janice Technorati logo

This will get real attention, if enough of us do it. We have the power to make a difference.

I’d trade the bells and whistles for a smooth-working engine that tracks my links accurately.

Wouldn’t you? Link to Janice.

–ME “Liz” Strauss
Related articles:
Dear Niall Kennedy and David Sifry at Technorati
Janice Myint at Technorati Is in Customer Support
Explore the Magic Middle with Authority
Want Technorati Fixed? Link to Janice. Give Janice AUTHORITY.

Filed Under: Successful Blog, Tech/Stats Tagged With: Authority, bc, David_Sifry, Janice_Myint, Janice_Myint_blog, Niall_Kennedy, Technorati, Technorati_Customer_Service

SEO–Link Checking Tools

November 24, 2005 by Liz

Practical SEO for Every Blogger

Checking Backlinks

Backlinks are an exciting part of watching your blog grow. Each link is a statement, a vote, that moves your blog a bit higher in the Search Engine Results Pages (SERPs). Here are some ways for finding out about your links.

Talk Digger
Duncan Riley introduced Fred Giasson’s Talk Digger in an article in the Blog Herald this summer and I’ve been using it since. It’s a quick way to check your links at Bloglines, Blog Pulse, Feedster, Technorati, Ice Rocket, BlogDigger, PubSub, MSN, and Google all at the same time. To quote Talk Digger: Talk Digger is a meta-search engine. It asks major search engines: “Who links that URL?” The results will then be processed and displayed on Talk Digger. This is a free web service developed by Frederick Giasson.

Who Links to Me
Another tool you may have seen around the web is WhoLinkstoMe. Paste the Who Links to Me linking code into your template. Click through the link to check your own or another site’s Google Page Rank, and links found by Who Links to Me, Blogrolling, Google, Yahoo, MSN, Technorati, and Icerocket.

Related Links
Nick Wilson at Performancing had this method to check what Google considers related links. Type in the Google search box: related: yourdomain.com . Then he suggests you review the links to see what kind of sites come up. You would want a strong theme to show through. Your goal would be to answer these questions with a “yes.”

  • Are most of the sites on same theme or topic as your blog?
  • Are there some authorities in your niche?

deep dark blue strip A
THIS JUST IN:

Mark Wade of Blog Marketing, Blog Promotion for Newbies offered this addition to our list.

iWEBTOOL Backlink Checker

Ara Pehlivanian of the site of the same name offers this:

You might also want to check out the Firefox extension SEO Links by WebmasterBrain.

These should give you something to do while that turkey’s in the oven.
Happy Holiday if you’re having one. If you’re not, declare one.

–ME “Liz” Strauss

Related articles:
Check Google Backlinks Through Yahoo
SEO–Positioning Keywords for Readers and Search Engines
Don’t Buy that New Domain Name Yet
Checklist for Linking to Quality Blogs

Filed Under: Links, SEO, Strategy/Analysis, Successful Blog, Tools Tagged With: bc, Blog, blog_promotion, Blogrolling, Google, Icerocket, link_checking_tools, Links, MSN, page_rank, Performancing, SEO, Talk_Digger, Technorati, Wholinkstome, Yahoo

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