Successful Blog

  • Home
  • Community
  • About
  • Author Guidelines
  • Liz’s Book
  • Stay Tuned

How Writing is Like Getting a Nervous Chihuahua to Stop Peeing

October 12, 2006 by Liz

The Chihuahua Story

Power Writing Series Logo

One of my favorite writing stories is man against dog story. It goes like this.

A man named, Jack, and his wife shared their home with a Chihuahua, named “Loco.” As Chihuahuas are, Loco was a nervous, little dog always moving and shaking. Loco was even more nervous, when Jack waa around because the little dog was unsure of the big man’s affection.

Every time Jack came near the creature, fearful Loco would run to the kitchen. Next would come the awful, clattery tapping, of tiny Chihuahua-dog nails on the kitchen tile floor and then the stomping of industrial workboots following after. When Jack made it to the kitchen, he would loudly say, “Stop that damn racket. Stop it NOW.”

Loco would freeze at Jack’s command, spread his back legs, and proceed to pee on the yellow and gray kitchen floor.

This event happened almost every day. Jack muttered under his breath as he cleaned it up. Who knows if Loco understood words like That dog has to go . . . if it weren’t my wife’s dog . . .?

Day after day, Loco got nervous. Jack yelled. Loco peed. Jack got mad.

Finally Jack sought help from a friend who suggested that Jack immediately put the dog’s nose in the “event,” tap his nose with a newspaper, and then set the dog outside.

“That,” the friend promised, “would help the dog connect the “event” to doing it outside.” The friend cautioned Jack that it might take a few days, but to keep at it until the dog showed progress.

Jack thought it was worth a try.

So the very next time the dog peed on the floor, Jack followed the plan. He put the dog’s nose in the “event,” tapped it with a newspaper, and threw the dog out the open kitchen window — the one right over the sink. He repeated the process each time with out missing a beat.

The dog learned.

By the fifth day, the dog knew what to do.

He peed on the floor

and jumped out the window.

Readers take from our writing what their experience tells them.

So how do we make our message as clear as possible? Let me show you.
[Read more…]

Filed Under: Customer Think, Personal Branding, Successful Blog, Writing Tagged With: bc, blog-promotion, Customer Think, messages-sent-message-received, personal-branding, Power-Writing-for-Everyone, The-Dog-Story

Bloggy Life Question 24 — Hello, Blogger, I’m Her Parent!

October 8, 2006 by Liz

Uh – Before You Go Out the Door . . .

For those who come looking for a short, thoughtful read, a blogging life discussion, or a way to gradually ease back into the week. I offer this bloggy life question. . .


You daughter who’s 16 has been reading a the blog of a young man who is 19. You’ve visited his blog. He writes about cars, music, and girls — lots and lots of other girls. His blog shows plenty of pictures of them. He’s not a shy boy about his relationships. Your daughter and this boy been reading each other’s blogs for several months and leaving comments.

Today your daughter has told you that the young man is coming to visit your city and will be staying at the local chain motel. She’s so looking forward to seeing him. What ground rules do you set for the visit?

How do you respond?

–ME “Liz” Strauss

Related articles
Bloggy Question 23 — Would You Live Blog the Wedding?
Bloggy Question 20 — A Significant Other Says “No Blog”
Bloggy Question 19 — A Blogging Life of Fiction
Bloggy Question 18 — Suddenly You Have

Filed Under: Community, Customer Think, Outside the Box, Successful Blog Tagged With: bc, blog-promotion, blogging-hypothetical-question, blogging-life, Bloggy-Questions, Customer Think, personal-branding, problems

Bloggy Question 23 — Would You Live Blog the Wedding?

October 1, 2006 by Liz

Now What Do You Say?

For those who come looking for a short, thoughtful read, a blogging life discussion, or a way to gradually ease back into the week. I offer this bloggy life question. . .

A friend since childhood, your lifelong friend, is getting married in your hometown to another close friend of yours. She reads your blog and comments often. They both do, but neither one has a blog of their own. They still live in the town where you all grew up. You’ve not been back there for years.

You’re going home for the wedding and looking forward to seeing the friends you’ve not seen forever. It should be quite a party.

You step off the plane, and the bride and groom greet you with great fanfare. During the early conversation, while waiting for your bags, she drops the bomb. “I see you’ve got your laptop. We were thinking . . . it would be so cool if you live blogged the wedding. Would you do that as a wedding gift for us? Please, please, please.” You look over at the groom and he shrugs.

How do you respond?

–ME “Liz” Strauss

Related articles
Bloggy Question 21 — Are You California Dreaming?
Bloggy Question 20 — A Significant Other Says “No Blog”
Bloggy Question 19 — A Blogging Life of Fiction
Bloggy Question 18 — Suddenly You Have

Filed Under: Bloggy Questions, Community, Customer Think, Outside the Box, Successful Blog Tagged With: bc, blog-promotion, blogging-hypothetical-question, blogging-life, Bloggy-Questions, Customer Think, personal-branding, problems

Carnival of Extreme Customer Service Is On!

September 25, 2006 by Liz

Looking for More Service in Your Live?

Did my FedEX guy story get you thinking about great service . . . wishing we had more of it? Then head over to carnivale and check out how to get the customer service competitive edge.

Meikah at Customer Relations: The New Competitive Edge has brought together a list of exceptional bloggers writing on Impossible or Exceptional Service. At this carnivale you’ll find.

  • Doug of Service Untitled
  • Glen of Customer Service Experience
  • Mike of ConverStations
  • Paul of The Unlawyer
  • Maria of CustomersAreAlways
  • Reden of Renewable Energy
  • and me.

Now there’s a list! Stop on over for fine writing and insights you won’t find everywhere by clicking the title below.

Carnival of Customer Service

Thanks, Meikah, for putting these wonderful works together in one place for us.

–ME “Liz” Strauss

Related articles
Carnival of Marketing 02/19-02/25
Carnival of Entrepreneurship Is ON!
The Marketing Carnival Hits Town at Home Office Voice

Filed Under: Business Life, Customer Think, Personal Branding, Successful Blog Tagged With: bc, Carnivale-of-Customer-Service, Customer Think, FedEx, Meikah-David

Extreme Customer Service? I’m Still Telling the Story

September 24, 2006 by Liz

Extreme Times Call for Extreme Customer Service

Customer Think Logo

I have never worked for FedEX, nor do I know anyone who has. . . . I wrote this because Meikah asked whether I knew any stories about extreme customer service and this is the one that I know. I know it because I lived it

The Flood

We stood on the deck of our second floor condo, watching the flood waters rise. The rains had caused the river to rise by 12 feet. It overflowed its banks, wiped out the highway, covered the streets, and was overtaking our parking lot. Word in the building was that we would be evacuated some time that day.

“We” was me, my husband, our 2 year-old son, and a 7-year-old cockatoo named Chicken.

Rescuers were coming, in rowboats on streets of suburban Illinois, to take us away from our home. The rain had stopped — not the flooding. We stood most of the morning on the deck watching the water rise and get closer. It was already up to the seats of our cars.

Deadlines Don’t Care About Floods

My husband and I were working freelance on a deadline project. One part was due that day at a publisher about 12 miles east of us. It couldn’t be late. It was part of a program costing $millions being submitted at state level. The state had no give to the cut off submission date.

My husband and I had the work done. We didn’t know how to get it there. Our cars were useless. We didn’t know where we’d be that night. We got the package ready in hopes of finding an answer before we were evacuated.

The FedEx Guy

About then the phone rang, it was a young man. “Excuse me, this is FedEX,” he said. “I have a package. Do you need it?”

The package was the next part of the same project. Who knew how it would find us, if we didn’t take it now? I said, “I’m sorry, but yeah, we really do need it.”

“No problem, Ma’am.” he said. “I’ll walk it over to you.”

I put the phone down and took my husband out on the deck. Coming through the water — at one point it was chest deep — was a guy in a FedEx uniform, holding a package above his head.

Our neighbors started cheering and applauding. The young man was smiling and waving. He made it look fun.

When the FedEx guy got to our door, we traded packages. My gratitude was all over him, explaining. He was all smiles still, saying it was his job. (I took his name. I wrote the company about him.)

Meanwhile, our neighbors had gathered everyone they could. The crowd was much larger when the FedEX guy left. As he opened the building door to go through the water, the applause started again.

FedEX man raised the new package high above his head and said very loudly, “Fed EX we deliver. We pick up too!”

What a gift that guy was. Every one of us was worried about what was happening, what damage would be done, when the water would stop. FedEX man did more than deliver a package. He walked right through the scary water to us, smiling.

He got us to laugh.

THAT is extreme customer service on every level.

That happened almost 20 years ago, and I’m still telling the story . . .

–ME “Liz” Strauss

Related articles
Service with a Smile
How Was Your Day as a Customer?
Just Say YES!
Customer Think: Saying Things without Talking

Filed Under: Business Life, Customer Think, Personal Branding, Successful Blog Tagged With: bc, Carnivale-of-Customer-Service, Customer Think, FedEx, Meikah-David

Great Find: PEW Internet and American Life Project

September 17, 2006 by Liz

Who Are These Guys?

If you write about the Internet, you have not done so already, I predict that a quote from the PEW report is in your future. . . .

Great Find: PEW Internet and American Life Project

Permalink: http://www.pewinternet.org/

Audience/Topic: Anyone who researches writing on modern American life and technology

Content: I never heard of PEW & the American Life Project until I started blogging. Yet reesearch blogging or the Internet and PEW information is likely to be there long before you — quoted as the source of the facts. That’s because PEW is always testing, constantly testing — through nationwide (random-digit) telephone and Internet surveys on the impact of the Internet on American Life.

With that in mind, I’ve collected these few facts before I send you there to explore this goldmine of writing ideas and support.

The PEW Mission
The Pew Internet & American Life Project produces reports that explore the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life. The Project aims to be an authoritative source on the evolution of the Internet through collection of data and analysis of real-world developments as they affect the virtual world.

The Key Researchers
The key researchers work in areas of specialty.
Lee Rainie, Project Director,studies trends in how people of all ages use the Internet.
Deborah Fallows, Senior Research Fellow, follows Email, spam, and everyday life on the Web.
Susannah Fox, Associate Director, Editorial. keeps an eye to privacy and trust, health and health care, support groups, banking, and senior citizens.
John Horrigan. Associate Director, Research, follows social and economic impact of Internet on communities and cities, broadband trends and impacts, adoption of new technologies, and online communities.
Steve Jones, Senior Research Fellow, works in these research areas: College Students, College Students and Gaming, Communities, Copyright, Education, Intellectual Property, Internet in Daily Life, Music, Seniors, Technology Consumption, Teens, Terrorism, Workplace
Amanda Lenhart, Senior Research Specialist, concentrates on issues regarding children, teens, parents and the Internet, the digital divide, education, content creation, blogging, instant messaging.
Mary Madden, Senior Research Specialist, researches copyright issues, music and the internet, intellectual property issues online, teens and communication technology, college students and the internet, online communities, demographic trends in online pursuits.

The reports each researcher has written are listed on his or her bio page.

The PEW and American Life Project has 100 reports, email alerts, “find an expert,” presentations, a searchable database, a commentary section an “ask a question” service, and invitations to participate in furure polls.

To get there click the title shot below.

PEW Internet

Every time I think I’ve seen all they offer, I discover move.

–ME “Liz” Strauss

Related Articles

Great Photo Resources to Support Readers
Open Source Education — GELC
Great Find: Programmer Meet Designer

Filed Under: Business Life, Customer Think, Successful Blog, Tools Tagged With: bc, blogging-research, Customer Think, Great-Find, Internet, PEW-Internet-and-American-Life-Project, research, resource

  • « Previous Page
  • 1
  • …
  • 14
  • 15
  • 16
  • 17
  • 18
  • …
  • 24
  • Next Page »

Recently Updated Posts

Is Your Brand Fan Friendly?

How to Improve Your Freelancing Productivity

How to Leverage Live Streaming for Content Marketing

10 Key Customer Experience Design Factors to Consider

How to Use a Lead Generation Item on Facebook

How to Become a Better Storyteller



From Liz Strauss & GeniusShared Press

  • What IS an SOB?!
  • SOB A-Z Directory
  • Letting Liz Be

© 2025 ME Strauss & GeniusShared