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Inspiration: Ending Writer’s Block

June 8, 2012 by Guest Author

by
David Showell

cooltext443809602_strategy

Coping with Writer’s Block

For freelance writers, maintaining a healthy output of work is perhaps the most important issue, because without it the steady flow of income will soon start to dry up. However, it’s not always easy to find the inspiration that’s needed to create quality content. Writing can be a wonderful occupation, but it should be noted that it’s not like an ‘ordinary’ job – if you can’t produce the goods, you simply won’t get paid.

Most writers will freely admit that there are times when a blank screen simply refuses to be filled up with high class words, and each of them will have varying techniques to get past the block. For some, the best option is to just walk away from the computer and take a break for a little while. All good writers will be constantly on the lookout for ideas to write about, so heading out for a little walk is often a good option.

A stroll along the local high street could prove inspirational for many, thanks to the wide range of goods in the shop windows. Perhaps articles along the lines of ‘Ten Great Inventions’ or ‘The Recession in the Retail Sector’ could be created as a result. Similarly, a wander through the park may be all you need to start thinking about ‘Five of the World’s Best Bridges’ or maybe even ‘How to Cope with Hay Fever in the Summer’.

If you’re stuck for ideas and don’t wish to venture outside, another good idea is to watch a little TV for a while or perhaps to read a book or magazine. There are good ideas to be found almost anywhere, although there are times when it feels like nothing will inspire. Many writers find their finest articles are borne of ideas when they least expected them, despite the fact that most writers will tell you they rarely switch off.

Some of the more prolific pen-men and pen-women are able to produce large quantities of work with very few interruptions, although the majority of them will have all experienced that sinking feeling from time to time. In many cases, the best option is to stop trying to write anything at all, and to just let a little break restore the mind’s equilibrium. Whether you’re looking to manufacture the next great American novel or you’re looking to write a short article for a travel website, you need to spot the times when the creative juices are flowing and when they’re not.

—-

Author’s Bio:David Showell is a UK-based writer who works for a car hire company. He specialises in deals for tourists who are visiting the island of Sardinia.

 

Thank you, David. Insights that keep ideas flowing are always welcome.

–ME “Liz” Strauss

Filed Under: Successful Blog, Writing Tagged With: bc, ideas, LinkedIn, small business, writers-block

How Much Digital Clutter Can You Delete Today?

June 7, 2012 by Rosemary

by
Rosemary O’Neill

It’s Not the Equipment. It’s You

The garage is filled with racquetball rackets, tennis rackets, several bags of golf clubs, jump ropes, a dusty Bowflex machine, and stacks of exercise videos in formats ranging from Betamax to Blu-Ray. This is the debris of good intentions.

Is your hard drive full of unread PDFs, video training sessions, free eBooks, and email offers that you thought would help your business? Yup, mine too.

We need to clear the decks and make room for real progress. The only “equipment” you really need is your brain. So if those digital support systems are creating mental drag, hit delete. I promise you’ll feel better.

In 2011, The Princeton Neuroscience Institute released a study that concluded (I’m paraphrasing in English), “too much clutter in your visual field prevents you from focusing effectively.”

All of those unorganized files are like mental clutter. They are in your subconscious “to read someday” list, which grows every day. Eventually you’ll be that guy who has 10 years worth of National Geographic magazines saved in the basement. Don’t be that guy.

Do these three things today. It will allow you to start next week with a clear field of vision.

  1. Do a full search of your computer for anything with a .pdf extension. Any PDF that’s more than two weeks old, delete. Be ruthless. If you haven’t read it yet, you’re not going to read it.
  2. Any emails that you’re holding on to because they have links to interesting videos or white papers, run through them quickly and delete as many as possible. If there are very useful items in them, go to the web page and use StumbleUpon, Digg, Pinterest, Instapaper, or some other bookmarking tool to save or share them.
  3. Once you’re purged, create one central location for things you want to read (an Evernote folder, Dropbox folder, or just a folder on your computer). Put things in there when you run across them, and once a month, clear it out. I like to use the last day of the month, so that I can start fresh each month.

Here’s your challenge: how many unread pieces of digital clutter can you delete today? Post your results here, if you dare.

_____

Author’s Bio: Rosemary O’Neill is an insightful spirit who works for social strata — a top ten company to work for on the Internet . Check out the Social Strata blog. You can find Rosemary on Google+ and on Twitter as @rhogroupee

_____

Thank you, Rosemary!

You’re irresistible!

ME “Liz” Strauss

Buy the Insider’s Guide to Online Conversation.

Filed Under: Blog Basics, Successful Blog Tagged With: bc, LinkedIn, Rosemary O'Neill, social business

Admire, Admire, Admire

June 6, 2012 by Guest Author

by
Ric Dragon

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A Well-Rounded View

At first, when people are studying to become visual artists they work very hard at getting their hands to respond accurately to what they see. Over time there is a shift as the artist chooses to emphasize, edit, and curate – they tend to bring focus to what they love and admire and tend to gloss over that which they do not like.

They might admire the horrible and the ugly. A steady diet of prettiness and even beauty can be tedious. Sometimes a scar, a blemish, an imperfection enhances what we love. Sometimes we are more interested in what shocks us out of our stupor, and makes us feel more alive.

Even photographers choose to click the camera at some moments, pointing in some directions, while not doing so at other moments, and in other directions. They choose what to photograph.

Van Gogh wrote to his brother, Theo, “Admire, Admire, Admire – the only path to growth.” When he wrote that, Vincent was living with destitute coal miners in an extreme wretched state of poverty. Yet in that environment, that which he chose to sing from the mountaintops was “admire.”

In admiring, we forgive what we don’t like.

To be forgiving is to be flexible. You give way. You are charitable. Otherwise, you are rigid, and unforgiving. Uncharitable.

Being charitable doesn’t just mean giving money to your favorite cause. It means that you don’t assume that what motivates others isn’t opposed to you.
These are some of the big words of morality: charity, mercy, forgiveness, admiration, love. The German philosopher, Friedrich Nietzsche, exhorted us to re-evaluate our morals – to not simply accept the morals handed down to us by our families, churches, governments, and pop songs. When we really examine the idea that we should focus on what we admire, and in the process, practice these big morals, we do ourselves a great service.

BigStock: Door handle and knocker in Spain
BigStock: Door Handle & Knocker

Choose Your Focus

Imagine walking down a street. You see a beautiful 19th century doorway, a knocker, perhaps a door knob. You see a beautiful chimney. Meanwhile, you might pass by some piles of dog crap. You can choose to focus on the crap, or you can focus on what you admire. There is choice there.

There is ugliness all around us. You can search it out, and you will certainly find it. Isn’t it more gratifying to search out and take note of what you admire?

There is a time to stand up against something that isn’t right. I’m not saying that we should always smile and nod our heads. Great evils have been perpetrated in this world simply because no one spoke out when needed. But there is a difference between speaking up when something really wrong is happening, and making a habit of taking note of what we don’t love.

There is a time to be critical. We don’t want a world where everything is unicorn sparkles and Kumbaya. Not being critical doesn’t mean that everything should be saccharine. But when an editor works through a manuscript, it is finite – it has boundaries. Our lives, on the other hand, are only delimited by the limits of our perception. There is a time to search out what is wrong or faulty in something – but if that is the way of our everyday life, we communicate wrongness in everything we do.

In dealing with employees or our families, if we focus on what is wrong, and what needs to be fixed, we are communicating the assumption of being broken. When people receive that message all of the time, they assume it as their story, and as the truth. We are all in the business of telling stories – and in telling our stories, we will not help our heroes fulfill their destinies by teaching them that they are fundamentally broken and need to be fixed.

Spread the Behavior

I’ve recently taken a lot of plane trips. Each time I’m in a plane taking off, first, I’m still amazed that a huge container made out of metal can fly us at amazing speeds and heights to our destinations. Then, I am usually amazed at the sheer quantity of people down there: all of those little houses, and cars – such an incredible density of people all across the country.

It’s easy to imagine that within all of this density that the behaviors of one individual could easily spread out to others.

My friend Liz Strauss says that we don’t see the most important thing about Twitter – that it’s the LARGEST NETWORKING GROUP in the WORLD. We exist, in social media, in a density that is even greater than that of people living in New York City or Tokyo.

There has been a tendency in social media for people to get snarky, and critical. Someone says something stupid, we get angry or critical, and we spread that anger and criticality. It’s as though we were walking down that street and making note of all the garbage and dog crap in our path. We’re not seeing the beautiful door knobs.

Sometimes, you tell a child something, and you don’t think they’ve heard you – then, a few days later, you hear them telling another child just what you were telling them. We never really know just how influential we are. Sometimes, we learn from people many years later that we were a powerful force in their life.

It is in your power to, like a painter, focus on what you admire, and share that admiring viewpoint. It is in your power to focus on what you love, and change the narrative that others are telling themselves. It’s in your power to be forgiving of that which you dislike, and help the heroes around you in their journeys.

Admire, admire, admire!

—-

Author’s Bio: Ric Dragon is the founder and CEO of DragonSearch, a digital marketing agency with offices in Manhattan and Kingston, NY. Dragon is the author of the “DragonSearch Online Marketing Manual” and “Social Marketology” (McGraw Hill; June 2012), and has been a featured speaker at SMX East, Conversion Conf, CMS Expo, and BlogWorld, on the convergence of process, information architecture, SEO, and Social Media. You can find Ric on Twitter as @RicDragon.

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Filed Under: management, Successful Blog Tagged With: admire, bc, LinkedIn, small business, social-media

Are You Building a Birthday Cake or a Business?

June 5, 2012 by Liz

The Difference Between a Plan and a Strategy

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Do you know the difference between a plan and a strategy? Every strategy is a plan of sorts, but few plans are strategies. Thinking strategically takes a broader view and considers more variables than the planning that most of us do. Some ventures and adventures require a plan. Others require strategy.

Knowing which is which can mean the difference between watching the game and owning the team.

Are You Building a Birthday Cake or a Business?


BigStock: Birthday Cake

When we build a birthday cake, the plan — a recipe — takes place in a closed system. The birthday cake builder controls all of the key circumstances that will affect successful achievement of the goal.
And so the result is predictable.
We start building a birthday cake and we end with the birthday cake we set out to build. Rarely does an economic downturn affect it. It’s unlikely that another human unexpectedly tosses in a cupful of ketchup. A failure is a problem with execution or a flaw in the plan.

A plan is set of action steps to achieve a stated goal. Plans usually assume a closed system.

Birthday cakes can be build in a closed system.
A business can’t.

Building a business takes place in an open system. The business builder has inputs from outside the system and far less control. A business grows in an open system of change. It takes more than a plan to take advantage of the opportunity to grow that every change represents. That’s what makes a strategy the better road to growth.

Strategy is a realistic plan to advance over time by leveraging opportunities uniquely available to you.

  • Have a Mission — set an ultimate philosophical, economical, and / or political purpose
  • Assess and Reasses Your Position Every time You Gain Ground — Look, listen, measure, test your current situation, climate, resources, opportunities
  • Use Changing Climate, Conditions, and Trends — Find the advantage in interruption and unexpected — use change as a ally to grow.
  • Move Forward Tactically in Increments — Size, choose, and commit to campaigns that reflect obstacles, goals, and prizes

Don’t just plan to grow. Leverage the opportunity that shows up everywhere you are.

Do you use and leverage only resources you can control?
Could be you’re building a birthday cake not a business.

Be irresistible.

Be irresistble.
—ME “Liz” Strauss

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Filed Under: management, Successful Blog Tagged With: bc, decisions, LinkedIn, planning, Strategy/Analysis

Improving Productivity – Meeting Madness

June 4, 2012 by Guest Author

by
Adria Saracino

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Meetings are often cited as being unproductive – either because they run on too long, are unfocussed, fail to result in actions – or indeed just because you find yourself attending so many of them you haven’t got time to get any actual work done.

Fortunately help is at hand – Simply Business has pulled together this productivity infographic detailing solutions to common productivity problems with meetings:


Click image to open interactive version.

Want to keep your meetings short, on-track and productive? Check out our tips below:

Do you feel like meetings are a waste of your time?

Marissa Mayer from Google holds an average of 70 meetings a week – so you can be sure she knows how to run meetings effectively – check out her tips:

  1. Set an agenda ahead of time which outlines what needs to be discussed and accomplished within the meeting.
  2. Ensure someone is taking minutes and capturing actions.
  3. Micro-meetings. Mayer slices longer meetings into 5-10 minute segments to discuss specific projects. This keeps even longer meetings tightly focussed and on-time.
  4. Don’t politic, use data. This is particularly pertinent when looking at design. Mayer doesn’t believe in making decisions based on ‘likes’ and ‘dislikes’ – instead data/metrics should be used to make decisions rather than personal taste or gut feel.

Do all meeting attendees come away with defined actions?

If not, they probably didn’t need to attend! That point aside, the prompt circulation of meeting minutes is critical. Apps like Minutes.io allow you to quickly take and circulate meeting minutes plus it works online and offline.

Everett Sizemore from SeOverflow likes to do a quick round up at the end of a meeting:

“A meeting strategy I often use is to sum up deliverables at the end. I don’t speak out everyone else’s list, but I always reiterate what it is that I am taking away as a responsibility. I have found that other people in the meeting generally follow-suit and before long it becomes the norm. Something is wrong if you regularly have meetings from which nobody leaves with a clearly defined to-do list.”

Are your meetings too long?

Try counting down the remaining time with a stopwatch – that’s what they do at Google. Or if you need to send a more powerful message check out C.O.M.A.. This app calculates how much your meeting is costing your company – ouch! Alternatively you might try initiating stand up meetings instead. Yep, that’s right, no more sitting comfortably around a table. With everyone standing the length of meetings drops drastically as no one wants to stand around for long.

Do you waste time traveling to meetings?

Sure meeting face-to-face is great and you’d never want to do away with meeting in person entirely, but do you really need to spend quite so much time on the road? Think about how much more you could get done if you weren’t spending time traveling to and from meetings.

Make use of tools like Google Hangouts or Skype video chat to get that face-to-face meeting vibe without the traveling.

Got some tips of your own to keep meetings productive? I’d love to hear about them via the comments!

—-

Author’s Bio:Adria Saracino is a marketer and blogger. When not consulting on business strategy, you can find her juggling fitness, graphic design, and writing about style on her personal fashion blog, The Emerald Closet. Follow her on twitter @adriasaracino to stay in touch.

Thank you for adding to the conversation!

–ME “Liz” Strauss
Work with Liz on your business!!

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Filed Under: Productivity, Successful Blog Tagged With: bc, Guest-Writer, Infographic, LinkedIn, Productivity, small business

2 Things You Can Learn from Like-Minded People in Business and Life

June 4, 2012 by Liz

Taking Advantage of Opportunity

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Everywhere we stand is replete with opportunity. Every situation we engage in offers a chance to learn more about ourselves and the world in which we work. Every conversation, every observation can bring us a chance for improving.

Great learners pay attention to the usual situations not just the rare ones. We watch what makes our ordinary world work as well as the extraordinary. We see what attracts people to us, what the like-minded and the like-hearted people find of value in us. We also can learn a few things about what might work against us.

Two Things You Can Learn from Spending Time with Like-Minded People

Like-minded friends in a line
BigStock: Friends in Line

One thing about social networking is the self-sorting way that it brings us to be in groups of like-minded and like-hearted people — people all looking and thinking in the same direction. Some folks call it the “fish bowl.” People often discuss the downside of staying in a group that shares the same disposition and thinking, the same biases and similar expertise. Among other things, if we’re not careful it can become safe and comfortable. Being in a group of like-minded people can narrow our vision and curb our opportunities to learn about the world and ourselves. Yet it can provide its own insights if we look.

It’s hard to get more like-minded than someone who shares your DNA.
I’ve been thinking about what I’ve learned by spending time with my son.
I’ve learned at least two things.

  1. What people value in you. When my son was about 16, I considered a particularly positive interaction we had. It got me to thinking. My thoughts went to the reasons I liked him as a person — his intelligence, his quick wit, his positive, sweet way of considering other people. I had the thought It’s easy to see why people like him. Then I realized that we had those traits in common, that those traits we value are ones he valued too. It was then I knew that I could learn a lot about what people value in me and what I value by looking at what I value in like-minded people I attract.
  2. How people invest in you. Now my son is about 26. And recently we had a significant block of time to work together on a project. I saw how tenacious he can be about solving a problem, how other people’s answers don’t work for him, and how much I reinvested in each conversation in an effort help reach a conclusion. It got me to thinking. My thoughts went to the reasons that I find him intense — his singular focus, his search for rightness and truth, his unwillingness to wear a suit of clothes that doesn’t fit. I had the thought It’s easy to see why people might find him exhausting. Then I realized that we had those traits in common too, that those traits we might find exhausting are ones he might find exhausting too.

If you want to know who you are look at your friends — those like-minded, like-hearted people you spend your time with. See what you value in them. See what you invest to help them. Pay attention this week to the people you choose to work with. You’ll learn a lot about you.

Be irresistible.

—ME “Liz” Strauss

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Filed Under: management, Successful Blog Tagged With: bc, like-minded groups, LinkedIn, management, small business

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